Archive for the ‘Advertising’ Category
Davos and @FT Influencer Sandra Rupp posts Video Resume to Major Media & Sponsors
Posted on: August 3, 2019
- In: Advertising | Business | Career Advice | Careers | CEOs | Davos | Economy | Gender Parity | Leadership | Media | Men | Oprah Winfrey | Social Media | Television | THINKERS50 | Women | World Economic Forum
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FAVORITE QUOTE: “Everyone needs to be valued. Everyone has the potential to give something back.” Diana, Princess of Wales
Davos & @FT Influencer Sandra Rupp wants to be sponsored & hired to achieve her dream of getting more women to World Economic Forum. Executive & Global Anchor Sandra Rupp was placed on the Thinkers50 Radar List for the world’s top business thinkers and has attracted influential viewers in 168 countries. In a VIDEO RESUME to the amazing Editor-in-Chief Lionel Barber and Paul Murphy at the Financial Times, she offers to be a female Editor and open up a Florida office where major stories are breaking. Sandra has had popular videos from #Davos to #CannesLions to #Augusta to #Bilderberg. She would like to help them add another million subscribers & get more women to Davos at the same time! WATCH:
Subscribe to her Channel on YouTube @CareerExpert and Follow her on Twitter @ExecCareerCoach. Contact her on Linked In. Sandra has worked in global executive search, coaching, marketing and media. She worked for the former President of Cox TPE (Creator of Entertainment Tonight and Lifestyles of the Rich & Famous). Find her Video on Demand/DVD on Amazon.com CAREER NAVIGATION: 7 Steps to Success. Filming in the #1 Happiest, Healthiest City in the USA with the Best Environment, she has a special talent for interviewing leaders on camera and has skills in Editing, Executive Coaching, Interviewing & Influencing the top leaders in the world. Follow her Davos CEO Pledge & learn more at www.sandrarupp.com & www.parthenonadvisors.com Sandra has an MBA from the Kellogg School at Northwestern University and also studied at Oxford. Dedicated to the amazing Lionel Barber and Paul Murphy at the FT. Music: Sand Castles. Wardrobe by St. John Couture. If you know a leader at a top media company or potential corporate sponsor, please share her video resume. If you would like to donate in the interim, please visit: www.patreon.com/SandraRupp
“Introducing the priceless Sandra Rupp.” ~ FT Alphaville
“The next Barbara Walters.” ~ a former Media CEO
“If there is one person I’d like to meet at #WEF it’s @ExecCareerCoach [Sandra Rupp]. ~ a female WEF Editor & delegate
“In awe of Davos Woman, Sandra Rupp.” ~ @FastCompany magazine reporter
Davos Men’s SECRETS are holding back Top Women from getting invited to World Economic Forum
Posted on: July 22, 2019
- In: Advertising | Amazon | Cannes Lions | Careers | Davos | Gender Parity | Google | Leadership | Media | Men | Women | World Economic Forum | WPP Group
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QUOTE: “Show me a hero, and I will write you a tragedy.” F. SCOTT FITZGERALD
When I started The Davos CEO Pledge, I assumed I would get 30-40% women to World Economic Forum within a few years because as a former executive search consultant, I knew the top female talent was available. I asked the world’s top CEOs to help me – men who were written up in articles & admired by the press. Today, after working diligently to get the percentage from just 15% women to 22%, I realize there is a much bigger issue. Some Davos Men have secrets, and until we address this issue, we will not get a healthy representation of the seasoned women leaders ages 45-65+ to achieve inclusive economic growth. A major obstacle is the PR Industrial Complex which spins stories to make these CEOs look good. Meantime some of these CEOs bully women. Older male CEOs promoting the idea of hiring young millennials is a recipe for disaster, because it leaves out the amazing, experienced women with wisdom! Here I discuss two Davos CEOs (Martin Sorrell & Jeff Bezos in the MeToo era) & Success Coach Tony Robbins. My goal since 2011 is 30%+ women leaders at Davos & Cannes Lions. For anyone willing to help achieve my dream, please get in touch on Linked In. As positive & hopeful as I have been in my prior posts, dealing with CEOs & Billionaires is not always pretty: WATCH
Sandra Rupp was placed on the Thinkers50 Radar list for the world’s top business thinkers. She has influential viewers in 168 countries around the globe. She rose to Managing Director in executive search & is seeking sponsors for her Interview Show called “CEOs & Leaders with a Heart.” Sandra has an MBA from Kellogg/Northwestern & also studied at Oxford. Subscribe on YouTube, Twitter & Patreon. She has been interviewed by a Wall Street Journal reporter for a book, appeared in the FT Alphaville, and has been quote on Forbes.com. Sandra named her company after the Parthenon in Greece, dedicated to Athena the helper of heroes & heroines. She is Thought Leader on The Yin & Yang of Leadership & is the Feminine Leader Voice.
Fearless Women, a Bull on Wall Street and Ad Advice to State Street, McCann CEOs
Posted on: March 19, 2017
- In: Advertising | Alfa Romeo | Audi | Banks | Boards | Cannes Lions | Careers | CEOs | Dove | Gender Parity | IPG | McCann | Media | Men | State Street | Television | Unilever | WPP Group
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Executive & Anchor Sandra Rupp reports on THE WAY AHEAD ~ for State Street, McCann, Alfa Romeo, Audi, Unilever, WPP CEOs.
Today I’m offering strategic advertising advice to Jay Hooley, CEO of State Street global financial services and Harris Diamond, CEO of McCann, a top ad agency owned by Interpublic. FT Alphaville had an insightful post on that “Fearless Girl” Statue they placed standing in front of the famous Wall Street Bull for International Women’s Day. While I give all CEOs credit for taking on the complex topic of gender parity, in this case the marketing teams tried to tie this publicity stunt to a communications message to influence companies to appoint more women to their boards. I immediately hit the FT comments button, as I was shaken State Street and their ad agency were tying women on boards to a statue of a little girl. Why? Well predictably the press scrutinized the % women in leadership at State Street (reminded me of the Audi Super Bowl ad controversy), and I don’t think any of this helps get more women on boards today: the rest is HERSTORY. Jay and Harris, I invite you to call me for expert advice. Let’s replace the little girl statue with a statue of a businesswoman in high heels with a businessman standing next to her (Yin/Yang). I would love to work with you! I helped reinvent the Unilever Axe & Dove Ads and influenced Sir Martin’s CEOs to put more women Creative Chiefs at WPP agencies. P.S. Alfa Romeo, after your inspiring, feminine energy Super Bowl Ads, you are my next car purchase! Watch the full report here:
WHAT DOES LEADERSHIP LOOK LIKE TO YOU? Now with viewers in over 100 countries, Sandra Rupp was placed on the THINKERS50 Guru Radar List for the world’s top business thinkers. She is an Executive Coach, Advisor, Anchor & Interviewer. She worked in global executive search in New York for many years before moving to Naples, FL. She has had Top Videos from #Davos to #CannesLions to #Augusta. Buy her new Video on Demand/DVD on Amazon CAREER NAVIGATION: 7 Steps to Success. An executive and media presenter with an MBA from Kellogg/Northwestern, she also studied at Oxford. Sandra has been interviewed by a WSJ reporter, quoted in Forbes and has had videos on Financial Times Alphaville. Sandra is changing the Look & Feel of Leadership. She has initated a Davos CEO Pledge to get more women leaders invited to World Economic Forum and is inviting CEOs to Florida to interview on camera. Subscribe to her YouTube Channel @CareerExpert and Follow Tweets @ExecCareerCoach STAY TUNED “Conscious Capitalism Meets Entertainment Tonight.” Dress by Milly. Sunglasses by Chanel.
- In: Advertising | Angel Investors | Careers | CEOs | Davos | Dove | Economy | Entrepreneurs | Gender Parity | Impact Investing | Innovation | Leadership | Media | Men | Politics | President Trump | Television | Unilever | Venture Capital | Women | World Economic Forum | World Politics
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FAVORITE QUOTE: “Following the light of the sun, we left the Old World.” Christopher Columbus
Davos Woman Sandra Rupp invites President Donald Trump and Unilever & Dove CEO Paul Polman to help her lead a Women’s March to Davos. Sandra initiated The Davos CEO Pledge and has been successful in increasing the percentage of women at World Economic Forum to 21% from 15% with five years of videos asking her favorite CEOs to invite more female delegates and appoint more women to their CEO Teams. Now she is ready to achieve her dream of 30%+ Women including entrepreneurs, executive coaches and herself at Davos. She aims to create many more jobs in the US, Europe & the developing world. Here’s how. Watch video:
Sandra Rupp was placed on the THINKERS50 Guru Radar List for the world’s top business thinkers. She is an Executive Coach, Career & Leadership Advisor, Anchor & Interviewer. Buy her new Video on Demand/DVD on Amazon CAREER NAVIGATION: 7 Steps to Success. She has two decades of management consulting experience in both Executive Search and Executive Coaching, experience in Media and an MBA from Kellogg/Northwestern. She also studied International Business & Art at Oxford. Sandra has been interviewed by a WSJ reporter, quoted in Forbes and appeared in the Financial Times Alphaville. She was one of the first to predict a Trump victory in her August 2015 Thinkers50 video. Ms. Rupp is the 11th Great Great Granddaughter of Mayflower Pilgrim William Brewster and currently resides in sunny Florida. She invites all Davos CEOs and Leaders to interview with her on camera & sponsor her Davos Pledge. STAY TUNED & subscribe to her YouTube Channel #SmartTV. Learn more at www.parthenonadvisors.com and www. sandrarupp.com
CREDITS: Dress by Bardot. Music: To The Top.
- In: Advertising | Cannes Lions | Careers | Davos | Dove | Media | Men | Sustainability | Television | Unilever | Women
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Inspired by Athena, the helper of heroes & heroines and her former boss who created Entertainment Tonight, Executive/Anchor Sandra Rupp created The Five Questions to Davos CEO Series on Smart TV. The future of women rests on their heroic shoulders.
I have asked five key companies to add women to their Davos Delegate Teams for the DAVOS CEO CHALLENGE. I am now delivering results: I had previously filmed Five Questions to Sir Martin & Muhtar Kent. CEO @CocaCola is bringing two female delegates to Davos (a sure winner for 2016) and WPP is on board with a new female delegate (with Sir Martin and one other WPP delegate listed that’s actually 50% Women for WPP parent company: Impressive way to bring the % up but he is a Math Man). We also have 50% Female Chairs this year! CEO @Citi brought two women last year. We will be watching for the final number from Unilever CEO who is well known for The Sustainable Living Plan & his impressive work on UN Global Goals. QUOTE: “Our brands are 80% there to serve women.” CEO Paul Polman
The shocking news is the current estimate for overall percentage of Davos Women is only 18%. We really need the 5 Davos Challenge CEOs to be our heroes and work with me on this project. My concern is many women can’t sleep at night, because over 100 Million Western Women in all age groups and many more around the globe don’t have Jobs, Opportunities or Angel Investors. We are not leveraging the talent of some or our most educated Western Women! This is the REASON I am working diligently and creatively on getting 30% Women to Davos (40% of my top school MBA class was women many years ago). In one last #ThinkPink Athena-inspired shot at getting more Doves to Davos, here are 5 Questions for Unilever CEO. With gratitude, Sandra Rupp, Executive & Anchor www.parthenonadvisors.com
Advice to all CEOs: What Does Leadership Look Like to You? Please call it Gender Parity (positive energy) not the Gender Gap. Don’t expect women leaders to be like men (some like yoga & fashion more than sports. Yes I’ve hit a hole in one, won a skeet tourney & helped get Women into Augusta, but my main interests are global business, digital media, and helping others). Hoping for a miracle in getting more CEOs to invite Women @Davos. I am happy to work on executive coaching & media projects for your companies or organizations.
Sandra Rupp previously achieved the Managing Director corner office in Global Executive Search, has a Kellogg MBA, studied at Oxford. She was placed on the THINKERS50 Guru Radar list for the world’s Top Business Thinkers for “The Yin & Yang of Leadership” and stated in the Davos Debates in 2011 that “Investing in & Empowering The Feminine Leadership Style is the largest economic opportunity worldwide.” She is rebranding the look & feel of leadership. Subscribe www.sandrarupp.com Many thanks to viewers in 65 Countries & especially to the 5 Key Davos CEOs.
MEET the 5 Davos CEOs with the POWER to Get More Women to World Economic Forum
Posted on: October 9, 2015
- In: Advertising | Careers | CEOs | Citigroup | Coca Cola | Davos | Gender Parity | Jimmy Choo | Leadership | Media | Men | Oprah Winfrey | Unilever | Virgin | World Economic Forum | WPP Group
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Also Visit New Post: How Many Women Delegates Did Each CEO Bring to World Economic Forum 2016?
Now watched in over 65 Countries, Executive/Anchor Sandra Rupp puts on her Jimmy Choos to help get 30% Women to World Economic Forum. #ConsciousCap Meets ET
What Does Leadership Look Like to You? #DavosWoman Sandra Rupp placed on THINKERS50 Radar list for the world’s Top Business Thinkers 2011-13 and launched The Davos Woman Challenge to CEOs. Sandra is delighted to announce @Unilever CEO Paul Polman has now added a 2nd woman to his Unilever CEO ULE Team at her suggestion (with a third coming in March 2016). BUT HOW MANY FEMALE DELEGATES will each CEO bring to Davos? We need more Doves at Davos (Unilever owns the Dove soap brand- subscribe to this blog to find out how each CEO does). @Citi CEO Michael Corbat brought two female delegates to Davos last year. How will her other CEOs do this year at World Economic Forum in January 2016? They are Sir Martin Sorrell at WPP Group and Muhtar Kent at Coca Cola. STAY TUNED for Results. And meet a New Addition to The Davos CEO Challenge Team: @RichardBranson. She calls it her “A Team.”CLICK TO VIEW VIDEO:
CEOs and Leaders who would like to interview with Executive/Anchor Sandra Rupp or sponsor her Five Questions to CEOs Series, please get in touch. “If you want to go fast go alone. If you want to go far, go together.” African Proverb Click to View & Please send Videos to Davos CEOs & the Media:
MANY THANKS Editors, Reporters & WEF: “Introducing the priceless Sandra Rupp.” Paul Murphy, Founding Editor, FINANCIAL TIMES Alphaville
“In awe of Davos Woman, Sandra Rupp.” @FastCompany reporter
“If there is one person I’d like to meet at #WEF it’s @ExecCareerCoach [Sandra Rupp] #DavosWoman” a female WEF Editor
Sandra Rupp is an Executive Coach, Anchor, Advisor at www.parthenonavisors.com Sandra has over 18 years experience in Global Executive Search, Media and is an Executive Coach to CEO Teams. Follow her on Twitter @ExecCareerCoach and on YouTube @CareerExpert at www.sandrarupp.com World Economic Forum placed her on the cover of the Davos Debates in 2011 when she stated “Investing in & Empowering The Feminine Leadership Style is the largest economic opportunity worldwide.” She aims to get 30% Women to Davos with the help of World Economic Forum & CEOs of WPP Group, Unilever, Coca Cola, Citigroup & now Virgin. WEF has been stuck at about 16% Women and 84% Men for much too long, so Sandra is using all of her creativity and ingenuity to help these CEOs be the heroes she knows they are. She has an MBA from Kellogg/Northwestern. She also studied International Business & Art at Oxford. STAY TUNED.
Beautiful OR Average? Why I want to work with Unilever CEO Paul Polman & Give DOVE a Creative Makeover
Posted on: April 15, 2015
UPDATE: Soon after this post, Unilever’s CEO @PaulPolman joined Twitter, modified his website & can now read Sandra’s Tweets He added another lady to his CEO Team.
“What message is new Dove Ad really sending to our daughters?” Telegraph
“Dove’s ‘Beautiful or Average’ Ad: does it do more harm than good?” ETonline
“Dove is Really Reaching with this New Stunt that Forces Women to Label Themselves ‘Average’ or ‘Beautiful'” Fast Company magazine (click to view)
BOTTOM LINE: I have talked openly about how much I admire Unilever’a Sustainable Living Plan. But when I am appointed to his CEO Team, I will have more choices for Dove doors: including Kind-Hearted, Feminine & Fearless. Dear Ad Age & Sir Martin: he needs a female Chief Creative for Dove. The one positive thing about the Ad was they took my advice & filmed women around the globe! Here’s my new video offering to work with Paul as Chief Creative Advisor on Dove & other brands. Click to View:
“Dove has Women Walk through Doors Labeled ‘Beautiful’ or ‘Average’….” Beauty Editor Arabelle Sicardi of BuzzFeed
“Dove’s New Choose Beautiful Ad Sparks Online Backlash.” Nicole Arce in Tech Times
ORIGINAL POST: Just imagine this scenario: a male CMO & male SVP of Brand, a male Chief Creative Officer, and even male Directors of an Ad Agency hatch a plan to have the Ad Team fly to five cities and film women walking into office buildings or malls for a female soap product. But first they plan to put up two huge signs: on top of Door #1 is a sign that says BEAUTIFUL. On top of Door #2 is the sign AVERAGE. And then they film the majority of the women walking through the AVERAGE Door! Wow you can’t even make this stuff up…I really need to help CEO Paul Polman promote the positive self-esteem in his Sustainable Living Plan. As some of you know, I helped him clean up the Axe Ads (see Videos to Paul on YouTube), but now I’d like him to hire me to give Dove a Creative Makeover. As I pointed out in my prior Dove post, Beautiful is a man’s word (click to see more). But there’s more that Unilever’s CEO needs to know: the BuzzFeed Beauty Editor mysteriously had her critical Dove post temporarily deleted – and then restored when BuzzFeed’s Editor-in-Chief admits he blew it after a Slate article. So why did he temporarily delete the post? Last time I checked PR Firm Edelman had been contacted, but there was no comment – Richard & Sir Martin please give me a call. Because I suspect Paul will be siding with me – because top women Execs, Journalists & customers are worn out being told we have to think like men. Calgon take me away ~
Sandra Rupp was placed on the THINKERS50 Guru Radar list for world’s top business thinkers and has consulted to and advised global Fortune 100 executives her entire career. A Kellogg MBA alum, she studied International Business & Art at Oxford University. Support her with a Vote at www.thinkers50.com She is intrigued & impressed by the #SustLivingPlan. Please email this post to Paul who has most recently been traveling in the USA. www.sandrarupp.com www.parthenonadvisors.com STAY TUNED.
