Sandra Rupp's Davos Diary: The Yin & Yang of Leadership

Archive for the ‘Dove’ Category

Executive & Anchor Sandra Rupp reports on THE WAY AHEAD ~ for State Street, McCann, Alfa Romeo, Audi, Unilever, WPP CEOs.

Today I’m offering strategic advertising advice to Jay Hooley, CEO of State Street global financial services and Harris Diamond, CEO of McCann, a top ad agency owned by Interpublic. FT Alphaville had an insightful post on that “Fearless Girl” Statue they placed standing in front of the famous Wall Street Bull for International Women’s Day. While I give all CEOs credit for taking on the complex topic of gender parity, in this case the marketing teams tried to tie this publicity stunt to a communications message to influence companies to appoint more women to their boards. I immediately hit the FT comments button, as I was shaken State Street and their ad agency were tying women on boards to a statue of a little girl. Why? Well predictably the press scrutinized the % women in leadership at State Street (reminded me of the Audi Super Bowl ad controversy), and I don’t think any of this helps get more women on boards today: the rest is HERSTORY. Jay and Harris, I invite you to call me for expert advice. Let’s replace the little girl statue with a statue of a businesswoman in high heels with a businessman standing next to her (Yin/Yang). I would love to work with you! I helped reinvent the Unilever Axe & Dove Ads and influenced Sir Martin’s CEOs to put more women Creative Chiefs at WPP agencies. P.S. Alfa Romeo, after your inspiring, feminine energy Super Bowl Ads, you are my next car purchase! Watch the full report here:

WHAT DOES LEADERSHIP LOOK LIKE TO YOU? Now with viewers in over 100 countries, Sandra Rupp was placed on the THINKERS50 Guru Radar List for the world’s top business thinkers. She is an Executive Coach, Advisor, Anchor & Interviewer. She worked in global executive search in New York for many years before moving to Naples, FL. She has had Top Videos from #Davos to #CannesLions to #Augusta. Buy her new Video on Demand/DVD on Amazon CAREER NAVIGATION: 7 Steps to Success. An executive and media presenter with an MBA from Kellogg/Northwestern, she also studied at Oxford. Sandra has been interviewed by a WSJ reporter, quoted in Forbes and has had videos on Financial Times Alphaville. Sandra is changing the Look & Feel of Leadership. She has initated a Davos CEO Pledge to get more women leaders invited to World Economic Forum and is inviting CEOs to Florida to interview on camera. Subscribe to her YouTube Channel @CareerExpert and Follow Tweets @ExecCareerCoach STAY TUNED “Conscious Capitalism Meets Entertainment Tonight.” Dress by Milly. Sunglasses by Chanel.

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“We cannot choose between growth & sustainability. We must have both.” UNILEVER CEO

“Unilever and CEO Paul Polman are the crown jewel of the consumer products industry.” Sandra Rupp, Executive Coach in FT comments (she now has viewers in 100 countries)

“Introducing the priceless Sandra Rupp.” FT Alphaville

 

Each morning I wake up to my Financial Times alerts on my smart phone to see headlines about my favorite CEOs. About ten days ago, I almost fell out of bed….There was a story in FT Alphaville (founded by the talented Paul Murphy) about Unilever stock and something going on with Kraft Heinz. As a world’s top business thinker, the first thing I did was head for my laptop and Twitter where I can read headlines of 25+ global publications. Next I was on the phone to a friend at a top hedge fund in New York asking him to tell me more about private equity firm 3G. Interestingly Warren Buffett helped my Dad find his CEO job back in the ’70s. I had even consulted to companies like Cadbury. I had to work fast, I had to take my comments to the FT, and I had to get creative because CEO Paul Polman and his visionary Sustainable Living Plan are worth everything we’ve got! He is my favorite CEO in the world, an innovator like no one else: irreplaceable and highly regarded by other Davos CEOs (and Executive Coaches). And the rest is Herstory: Yes FT Alphaville, Sandra Rupp, CEO Paul Polman and even Sir Martin Sorrell at WPP helped save the most historically important & sustainable company in the world: UNILEVER. And now I want to work with CEO Paul Polman and CMO Keith Weed to communicate the importance of The Sustainable Living Plan to investment managers around the globe. When we look back on business history, I believe we will see this as a KEY turning point for shareholders, consumers & employees. And I look forward to many more years ahead for Unilever’s highly talented CEO Paul Polman who was successful in fending off a takeover in record time with a little help from the many people who believe in him. Watch my video for the EXCITING STORY: Paul, let’s take everyone from Sustainable to Flourishing!

Executive, Advisor and Smart TV Anchor Sandra Rupp was placed on the THINKERS50 Guru Radar List for the world’s top business thinkers & has been recording videos to CEOs ever since. Buy her new Video on Demand/DVD on Amazon.com called CAREER NAVIGATION: 7 Steps to Success. Follow her Tweets @ExecCareerCoach and Subscribe to her YouTube Channel @CareerExpert. With a deep background in Executive Search, Career & Leadership Coaching, and Media Presenting, Sandra has an MBA from Kellogg/Northwestern and also studied at Oxford. Contact www.parthenonadvisors.com RSVP Social Media: www. sandrarupp.com 

FAVORITE QUOTE: “Following the light of the sun, we left the Old World.” Christopher Columbus

 

Davos Woman Sandra Rupp invites President Donald Trump and Unilever & Dove CEO Paul Polman to help her lead a Women’s March to Davos. Sandra initiated The Davos CEO Pledge and has been successful in increasing the percentage of women at World Economic Forum to 21% from 15% with five years of videos asking her favorite CEOs to invite more female delegates and appoint more women to their CEO Teams. Now she is ready to achieve her dream of 30%+ Women including entrepreneurs, executive coaches and herself at Davos. She aims to create many more jobs in the US, Europe & the developing world. Here’s how. Watch video:

Sandra Rupp was placed on the THINKERS50 Guru Radar List for the world’s top business thinkers. She is an Executive Coach, Career & Leadership Advisor, Anchor & Interviewer. Buy her new Video on Demand/DVD on Amazon CAREER NAVIGATION: 7 Steps to Success. She has two decades of management consulting experience in both Executive Search and Executive Coaching, experience in Media and an MBA from Kellogg/Northwestern. She also studied International Business & Art at Oxford. Sandra has been interviewed by a WSJ reporter, quoted in Forbes and appeared in the Financial Times Alphaville. She was one of the first to predict a Trump victory in her August 2015 Thinkers50 video. Ms. Rupp is the 11th Great Great Granddaughter of Mayflower Pilgrim William Brewster and currently resides in sunny Florida. She invites all Davos CEOs and Leaders to interview with her on camera & sponsor her Davos Pledge. STAY TUNED & subscribe to her YouTube Channel  #SmartTV. Learn more at www.parthenonadvisors.com and www. sandrarupp.com 

CREDITS: Dress by Bardot. Music: To The Top.

How would you feel if CEOs told you & your family How to Vote? For me, it is an alarming trend.

UPDATE: After this post, CEOs have cut back on telling employees and customers how to vote, so Sandra is buying Unilever’s TRESemme and Dove products again 🙂

I read a post in Harvard Business Review about concerns with CEOs trying to influence how people vote  There is even a PR research study on it. (Update: since this post there are articles in The Washington Post & the Naples Daily News on why “Consumers aren’t buying CEO Politics”). To me Politics, Business & Religion are three very different realms, and they should not tell each other what to do. I am very concerned by a trend I am seeing among a handful of mostly male Davos CEOs and today, on the day that the UK Votes on #Brexit I am speaking up. The Economist had a cover post recently about how people’s Freedom of Speech is under attack (even on social media) and how it is time to speak up. It is one thing if a CEO is asked by an employee or friend what their view is on a political or religious topic. It is quite another for CEOs to be tweeting or appearing in front of the media and telling employees and customers how to vote (one American banker threatened to take jobs away from the UK if they voted #Brexit and a California CEO has bullied US Governors, a female University President & NC’s Moms). Women executives have asked me to discuss this topic. WATCH my BREXIT VIDEO to UK-based Unilever CEO (he is one of my favorite CEOs but even he’s been tweeting how to vote on Brexit to his employees & customers (70% Women). They own Lever, Lipton, Dove, Axe, Hellmann’s & TreSemme. I highlight 5 Things people might want to know about Democracy. For the time being, I won’t be able to use their products as much as I really like his work on sustainability. It goes against my conscience. CLICK TO VIEW:

 

Sandra Rupp is an Executive Coach and Anchor who was placed on the THINKERS50 Guru Radar List for the world’s top business thinkers. She has 20+ years experience advising the world’s top executives, a Kellogg/Northwestern MBA and studied International Business at Oxford. She wrote her history honors thesis on Democracy & the British Empire. She encourages employees who are uncomfortable with CEO activism to contact their Human Resources Deparment and give them her name as the Executive Coach. www.parthenonadvisors.com She has also initiated The Davos CEO Pledge to get more women invited to the World Economic Forum and more Diversity of Thought. Learn more at www.sandrarupp.com 

Inspired by Athena, the helper of heroes & heroines and her former boss who created Entertainment Tonight, Executive/Anchor Sandra Rupp created The Five Questions to Davos CEO Series on Smart TV. The future of women rests on their heroic shoulders.

I have donated my video time in asking five key companies to add women to their Davos Delegate Teams for the DAVOS CEO CHALLENGE. I am honored to share I am delivering results: I had previously filmed Five Questions to Sir Martin & Muhtar Kent. CEO @CocaCola is bringing two female delegates to Davos (a sure winner for 2016) and WPP is on board with a new female delegate (with Sir Martin and one other WPP delegate listed that’s actually 50% Women for WPP parent company: Impressive way to bring the % up but he is a Math Man). We also have 50% Female Chairs this year! CEO @Citi brought two women last year. We will be watching for the final number from Unilever CEO who is well known for The Sustainable Living Plan  & his impressive work on UN Global GoalsQUOTE: “Our brands are 80% there to serve women.” CEO Paul Polman

The shocking news is the current estimate for overall percentage of Davos Women is only 18%. We really need the 5 Davos Challenge CEOs to be our heroes and work with me on this project. My concern is many women can’t sleep at night, because over 100 Million Western Women in all age groups and many more around the globe don’t have Jobs, Opportunities or Angel Investors. We are not leveraging the talent of some or our most educated Western Women! This is the REASON I am working diligently and creatively on getting 30% Women to Davos (40% of my top school MBA class was women many years ago).  In one last #ThinkPink Athena-inspired shot at getting more Doves to Davos, here are 5 Questions for Unilever CEO. With gratitude, Sandra Rupp, Executive & Anchor www.parthenonadvisors.com 

Advice to all CEOs: What Does Leadership Look Like to You? Please call it Gender Parity (positive energy) not the Gender Gap. Don’t expect women leaders to be like men (some like yoga & fashion more than sports. Yes I’ve hit a hole in one, won a skeet tourney & helped get Women into Augusta, but my main interests are global business, digital media, and helping others). Hoping for a miracle in getting more CEOs to invite Women @Davos. I am happy to work on executive coaching & media projects for your companies or organizations.

Sandra Rupp previously achieved the Managing Director corner office in Global Executive Search, has a Kellogg MBA, studied at Oxford. She was placed on the THINKERS50 Guru Radar list for the world’s Top Business Thinkers for “The Yin & Yang of Leadership” and stated in the Davos Debates in 2011 that “Investing in & Empowering The Feminine Leadership Style is the largest economic opportunity worldwide.” She is rebranding the look & feel of leadership. Subscribe www.sandrarupp.com Many thanks to viewers in 65 Countries & especially to the 5 Key Davos CEOs.

 

UNILEVER CEO Paul Polman is one of the world’s most admired CEOs for his leadership on Sustainability. IMRAN KHAN of Pakistan is one of the most influential people in the world per Time Magazine and the Asia Society.  Executive & Anchor Sandra Rupp was placed on the THINKER50 Guru Radar List for the world’s top business thinkers & aims to interview both of them on camera. Here she explains why she has chosen two of her favorite Davos Men to help her get more Doves to Davos.

In terms of your Leadership style, are you a Hawk or a Dove? Did you know that it is the Highly Sensitive of any species that are the key to survival? Do you have the gene for High Sensitivity or High Sensation Seeking? Some of the most dynamic CEOs and Leaders in the world I have met have both genes, because they know how to take risks but also manage risk. Click here to take both Tests. Read this post by Dr. Elaine Aron at www.hsperson.com  to learn more. I am a Highly Sensitive Leader (a Dove), and I believe we need more Doves at World Economic Forum to help tackle the most pressing issues of the decade including Income Inequality, the Gender Gap and Terrorism. I am inviting Paul Polman, Imran Khan & other leaders to help me.

Now with viewers in over 65 Countries, Sandra Rupp is inviting CEOsLeaders to interview with her on camera either virtually or in person in a Smart TV Series “Five Questions to World Leaders.” Contact: www.parthenonadvisors.com and www.sandrarupp.com In 2011 she was placed on the cover of the Davos Debates Video by the World Economic Forum and asked CEOs & Leaders a video question on Innovation & Jobs. In 2015 the Financial Times Alphaville published her Davos Woman Video. She is a top Executive Coach & Anchor, MBA from Kellogg/Northwestern and studied International Business & Art at Oxford. She is asking Leaders to bring two female delegates to Davos. STAY TUNED

 

UPDATE: Soon after this post, Unilever’s CEO @PaulPolman joined Twitter, modified his website & can now read Sandra’s Tweets directly (click to follow their tweets). He also added another lady to his CEO Team. STAY TUNED

“What message is new Dove Ad really sending to our daughters?” Telegraph

“Dove’s ‘Beautiful or Average’ Ad: does it do more harm than good?” ETonline

“Dove is Really Reaching with this New Stunt that Forces Women to Label Themselves ‘Average’ or ‘Beautiful'” Fast Company magazine (click to view)

BOTTOM LINE: I have talked openly about how much I admire Unilever CEO’s Sustainable Living Plan. If I am appointed to his CEO Team, I will have more choices for Dove doors: including Kind-Hearted, Feminine & Fearless. Dear Ad Age & Sir Martin: he needs a female Chief Creative for Dove. The one positive thing about the Ad was they took my advice & filmed women around the globe! xo Here’s my new video offering to work with Paul as Chief Creative Advisor on Dove & other brands. Click to View: 

Dove has Women Walk through Doors Labeled ‘Beautiful’ or ‘Average’….” Beauty Editor Arabelle Sicardi of BuzzFeed

Dove’s New Choose Beautiful Ad Sparks Online Backlash.” Nicole Arce in Tech Times

ORIGINAL POST: Just imagine this scenario: a male CMO & male SVP of Brand, a male Chief Creative Officer, and even male Directors of an Ad Agency hatch a plan to have the Ad Team fly to five cities and film women walking into office buildings or malls for a female soap product. But first they plan to put up two huge signs: on top of Door #1 is a sign that says BEAUTIFUL. On top of Door #2 is the sign AVERAGE. And then they film the majority of the women walking through the AVERAGE Door! Wow you can’t even make this stuff up…I really need to help CEO Paul Polman promote the positive self-esteem in his Sustainable Living Plan. As some of you know, I helped him clean up the Axe Ads (see Videos to Paul on YouTube), but now I’d like him to hire me to give Dove a Creative Makeover. As I pointed out in my prior Dove post, Beautiful is a man’s word (click to see more). But there’s more that Unilever’s CEO needs to know: the BuzzFeed Beauty Editor mysteriously had her critical Dove post temporarily deleted – and then restored when BuzzFeed’s Editor-in-Chief admits he blew it after a Slate article. So why did he temporarily delete the post? Last time I checked PR Firm Edelman had been contacted, but there was no comment – Richard & Sir Martin please give me a call. Because I suspect Paul will be siding with me – because top women Execs, Journalists & customers are worn out being told we have to think like men. Calgon take me away ~

Sandra Rupp was placed on the THINKERS50 Guru Radar list for world’s top business thinkers and has consulted to and advised global Fortune 100 executives her entire career. A Kellogg MBA alum, she studied International Business & Art at Oxford University. Support her with a Vote at www.thinkers50.com She is intrigued & impressed by the #SustLivingPlan. Please email this post to Paul who has most recently been traveling in the USA.  www.sandrarupp.com  www.parthenonadvisors.com STAY TUNED. 


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ABOUT SANDRA RUPP


Placed on THINKERS 50 Guru Radar List for the world's top business thinkers, Sandra Rupp is an Executive Coach, Advisor, Anchor, Interviewer. Her Videos have been tops for #WEF #Davos #CannesLions and #Augusta. Founder of Parthenon Advisors and Thought Leader on "The Yin & Yang of Leadership." In 2011 she stated to World Economic Forum that "Investing in & Empowering The Femininine Leadership Style the largest economic opportunity worldwide." They placed her on the cover of the Davos Debates Video of Selected Entrants. Sandra's passion is helping people and companies create a brighter 21st century future. With viewers now in 100 countries, she is the Anchor of "The Art of 21st Century Career Navigation." Look for her new Video on Demand and DVD on Amazon. Sandra is @CareerExpert on YouTube. Also connect with her at www.parthenonadvisors.com www.sandrarupp.com Sandra has an MBA from the Kellogg School at Northwestern & studied International Business & Art at Oxford. She is an Ambassadress for Conscious Capitalism, Sustainability & Inclusion. Support her with a Vote at www.thinkers50.com
Contact: info@parthenonadvisors.com

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Sandra Rupp, Executive & Anchor

Sandra Rupp, Executive & Anchor

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Global Anchor Sandra Rupp

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Executive Anchor Sandra Rupp

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Executive Anchor Sandra Rupp

Executive Anchor Sandra Rupp

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Executive Sandra Rupp

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Executive Anchor Sandra Rupp

Live from Naples, Florida USA

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Executive Sandra Rupp in Jimmy Choos

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Coming Soon: the DVD

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Sandra Rupp was placed on the Cover of the Davos Debates Video in 2011. She has been recording Videos ever since.

Sandra Rupp is THE FEMININE LEADER VOICE & aims to get 30% Women & herself to Davos with the help of her Favorite CEOs.

Her RESILIENT DYNAMISM Davos Video was a TOP Video on Twitter for #WEF per Eventifier. Click to her Thanks + Giving Video

Click to View #DavosWoman

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Sandra filmed this Davos Challenge Highlights Video in 2013

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Executive Anchor Sandra Rupp

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Sandra Rupp, Executive Anchor

Sandra Rupp, Executive Anchor

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CANNES LIONS 2012 Sandra had Top Videos on Twitter for “Cannes Lions” all week

Look for new #CannesLions videos!

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Sandra Rupp, Holiday VIDEO

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Contact Info for Ms. Rupp

Email: info@parthenonadvisors.com
Global Career & Leadership Advisory, Media Presenter, Interviewer, Anchor/Host, Moderator, Commentator, Speaking, Writing, Brand Ambassador, Videos, TV, Radio. Appointments By Phone, Video Calls or In Person.

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© Sandra Rupp, Parthenon Advisors & “The Yin & Yang of Leadership” 2010, 2011, 2012, 2013, 2014, 2015, 2016, 2017, 2018. All Rights Reserved. Excerpts and links may be used, provided that credit is given to Sandra Rupp with appropriate and specific direction to the original content.

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